Data Collection and Analysis
Macro data collection, analysis and filing. Digest information from various data source to anticipate market development, monitor competitive performance and provide update report to management
Proactively collecting competitor intelligence through various channels, i.e. sales, customer and media, provide in-depth analysis and suggestions to commercial team
Providing leadership to the delivery of strategic market research to foster business growth.
Development and implementation of a comprehensive market information strategy for business.
Ensuring understanding, description and valuation of product profiles and market trends.
Strategic planning of new market penetration and provide comprehensive market analysis
Leading market research projects that are developed and implemented to support commercial decision making on products and/or strategies.
Developing program and project plans, resource requirements and strategic analysis and research for business growth.
Establish and monthly update vertical marketing activity and performance dashboard from marketing point of view.
Introduce or suggest useful marketing intelligence tools to marketing team
University graduate, preferable in marketing, business administration, economy or statistics, MBA is a plus
+ 5 years consultant background or in house strategic planning, marketing intelligence
Strategic, Customer-driven, result-oriented, data sensitivity,
Strong analytical and process skills
Strong communication and coordination skills
English literacy and fluency